The Journey Map is known by many names, including Experience Flow, Customer Decision Journey, or User Experience Journey. Whatever we…
Tag: <span>empathy</span>
A few nights ago, I watched Pixar’s Inside Out again with my partner and her niece. A great film, it…
There are lots of debates and discussions about what makes a great designer. Should you be a jack-of-all-trades or specialize in…
Creative decision-making is all about combining intellect and intuition. The UX profession has done well developing our collective design intellect,…
It’s pretty commonly understood that empathy is a state of mind, something temporary that comes and goes. We can become more…
Design is all about relationships. And deep connections make relationships real. That’s why, as UX professionals, we need to know…