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Cooking with Persuasive Design: Four Ingredients

Photo of pizza ingredients

Published 5 August 2013

Cooking with Persuasive Design: Four Ingredients

As Petrula Vrontikis famously said “practice safe design, use a concept.” She’s right of course, and developing a concept is, in…

design desire game mechanics gamification habits HOOK how to methods Nir Eyal persuasion procedures process psychology questions seduction strategy techniques

Four Clues that We’re Living in the Future

Future Clues BCI

Published 28 September 2011

Four Clues that We’re Living in the Future

Times are changing right beneath our feet; the future is here, and we’re smack-dab in the middle of it! Look…

BoP digital divide future innovation internet mobile now social media strategy web

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